25%
Average uplift over business as usual
18X
Faster AI testing
6.4B
AI agent decisions per day
73M
Customers getting 1:1 personalization per day
AI decisioning agents personalize 1:1
Testimonials
AI decisioning agents find the optimal action for every customer
Maximize any metric
Drive dollars, not clicks -- AI decisioning optimizes any business KPI
Personalize everything
Find the best channel, product, financial offer, creative, timing & frequency for each individual customer
Bring your data
Personalize using all your rich first-party data, making decisions based on hundreds of customer characteristics
Open the black box
See how OfferFit’s AI decisioning agents personalize for rich insights into the drivers of customer behavior
Keep your tech stack
Add a brain
How AI decisioning works
Choose a success metric
The AI decisioning agent will optimize your most critical business KPI
Choose the actions the AI decisioning agent can take
Agents choose channels, messages, offers, products, times and days to send, and frequencies of communication
The AI decisioning agent finds the best actions for each individual
The agent autonomously experiments and continuously learns from customer behavior
Experimentation unleash
Experimentation unleash
Press
Press
"What used to take us months of A/B testing is now possible in a matter of days. That means we're making quick, informed decisions about what our customers want."
Julie Liesse
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“In the fall of 2020, working with OfferFit, an AI start-up, the company tested thousands of combinations of messages and offers, varying the creative content, channel, and delivery times.”
David C. Edelman & Mark Abraham
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"When you’re running a full experimentation program, it’s never enough to run one A/B test. Those who are doing this hands-on realize it just becomes a rapid explosion in the number of tests they need – it becomes infeasible."
Corey Patterson
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"Capital One Ventures, the VC arm of the credit card and banking merchant, committed an investment following its success using OfferFit to automate sending personalized mass marketing messages about its financial services products to customers."
Carl Franzen
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"Technological innovation in personalization has matured from manual A/B tests that require significant oversight to machine learning models that automate and individualize each customer's journey."
Gary Drenik
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Ready to start personalizing with AI decisioning?