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AI decisioning for casual and quick-serve restaurants

Maximize any business metric with true 1:1 personalization

A leading QSR personalizes customer communication

1

Goal

One of the world’s largest QSR brands set out to optimize every customer interaction leveraging rich zero- and first-party data across brands and channels.

2

Prior to OfferFit:

Send one-size-fits-all email and app notification, leading to over-discounting and missed conversion opportunities

3

Offerfit Approach

OfferFit harnessed the power of AI decisioning to orchestrate seamless 1:1 personalization across the omnichannel customer experience.

Result

10% uplift in revenue per customer with a projected $700M in incremental revenue over 5 years.

Build personalized experiences as tasty as your menu

Maximize guest loyalty and customer lifetime value with AI decisioning

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Optimize onboarding with personalized checklists that encourage engagement and first-party data sharing

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Gamify the loyalty experience and encourage customers to increase points and rewards

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Personalize campaigns based on customer patterns

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Offer real-time menu personalization and upsell opportunities

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Create data-driven winback campaigns for at-risk customers

Personalizing the QSR experience

This white paper surveys the state of consumer behavior and marketing personalization in QSR, and explores how advances in AI are changing how marketers onboard, engage, and retain their customers.

Read the white paper

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Ready to start personalizing with AI decisioning?