The three types of ML and their uses in marketing

A Marketer's guide to selecting the right machine learning

There’s lots of buzz around Artificial Intelligence (AI), but the noise has contributed to a very fuzzy concept for marketers. Learning about The Three Types of Machine Learning (ML) – supervised, unsupervised, and reinforcement learning – will inform marketers on how they should be thinking about optimizing and scaling their marketing efforts to maximize ROI through using AI.

Foreword by Scott Brinker, Editor, chiefmartec.com